Cookie Policy

ukactive Last updated: 19/03/2026


1. Who we are

This Cookie Policy is published by ukactive, the data controller for this website.

ukactive Suite 1.03–1.05, Fox Court 14 Gray’s Inn Road London, WC1X 8HN

T: 020 8158 9700 E: info@ukactive.org.uk W: ukactive.com

Our Privacy Policy, which should be read alongside this Cookie Policy, is available at ukactive.com/policies/privacy-policy/.


2. What are cookies?

Cookies are small text files that are placed on your device (computer, tablet or mobile) when you visit a website. They are widely used to make websites work, operate more efficiently, and to provide information to the owners of the site.

Cookies may be set by the website you are visiting (known as “first-party cookies”) or by third-party organisations whose services are embedded within the site (known as “third-party cookies”).

Cookies can be either:

  • Session cookies — these are temporary and are deleted when you close your browser.
  • Persistent cookies — these remain on your device for a set period of time, or until you delete them manually.

3. How we use cookies

We use cookies for the following purposes:

  • To ensure the website functions correctly
  • To remember your login status and preferences
  • To process transactions securely
  • To understand how visitors use our website and improve it over time
  • To connect your activity on our website with our CRM system so we can communicate with you more effectively

We do not use cookies to serve advertising or share your data with advertising networks.


4. Your consent

When you first visit our website, you will be presented with a cookie consent banner managed by Cookie Control by CIVIC. This allows you to:

  • Accept all cookies
  • Reject non-essential cookies
  • Manage your preferences by category

Strictly necessary cookies are placed automatically, as they are essential for the website to function. All other cookies will only be set if you provide your consent.

You can change or withdraw your consent at any time by clicking the “Cookie Settings” link in the bottom left hand corner of the site.


5. The cookies we use

5.1 Strictly necessary cookies

These cookies are essential for the website to operate and cannot be switched off. They do not store any personally identifiable information.

Cookie name Provider Purpose Duration
wordpress_logged_in_[hash] WordPress Identifies you as a logged-in user and maintains your session Session
wordpress_sec_[hash] WordPress Used for secure authentication of logged-in users Session
wp-settings-[user_id] WordPress Stores your individual WordPress dashboard and interface preferences 1 year
woocommerce_cart_hash WooCommerce Stores a hash of your cart contents to detect changes Session
woocommerce_items_in_cart WooCommerce Indicates whether your cart contains items, to enable the cart widget Session
wp_woocommerce_session_[hash] WooCommerce Stores your session data including cart contents 2 days
woocommerce_recently_viewed WooCommerce Stores recently viewed products for display purposes Session
CookieControl CIVIC / Cookie Control Stores your cookie consent preferences so you are not asked again on subsequent visits 90 days
gform_[form_id] Gravity Forms Used to prevent duplicate form submissions Session

5.2 Analytics cookies

These cookies help us understand how visitors interact with our website. All data is aggregated and anonymised. We use this information to improve the performance and content of our site.

These cookies will only be set if you accept the Analytics category in our cookie banner.

Cookie name Provider Purpose Duration
_ga Google Analytics Distinguishes unique users by assigning a randomly generated identifier 2 years
_ga_[container_id] Google Analytics (GA4) Used to persist session state 2 years
_gid Google Analytics Distinguishes users; stores and updates a unique value for each page visited 24 hours
_gat Google Analytics Used to throttle request rate 1 minute
_gtm_[hash] Google Tag Manager Used to load and manage analytics and marketing tags across the site Session

For more information on how Google uses data collected via analytics cookies, please visit google.com/policies/privacy/partners/.

To opt out of Google Analytics tracking across all websites, you can install the Google Analytics Opt-out Browser Add-on.


5.3 Functional cookies

These cookies enable enhanced functionality and personalisation. They may be set by us or by third-party providers whose services we use.

These cookies will only be set if you accept the Functional category in our cookie banner.

Cookie name Provider Purpose Duration
gf_draft_[hash] Gravity Forms Saves draft form data so your progress is not lost if you navigate away Session

5.4 Marketing and CRM cookies

We use Salesforce Account Engagement (formerly Pardot) to connect your website activity with our CRM system. This helps us understand engagement with our content and communicate with you more relevantly as a member or prospective member.

These cookies will only be set if you accept the Marketing category in our cookie banner.

Cookie name Provider Purpose Duration
visitor_id[account_id] Salesforce Account Engagement Assigns a unique visitor ID to track website activity and link it to known contacts in our CRM 10 years
visitor_id[account_id]-hash Salesforce Account Engagement Security hash to validate the visitor cookie 10 years
lpv[account_id] Salesforce Account Engagement Records the last page visited in a session to prevent multiple page view tracking Session
pardot Salesforce Account Engagement Session cookie used to confirm tracking is active during a visit Session

For more information, please refer to Salesforce’s privacy documentation.


6. Third-party cookies

Some cookies on our website are set by third-party services. We do not control these third parties and their use of cookies is governed by their own privacy policies. Where such cookies are non-essential, they will only be set with your consent.

Third-party providers relevant to this website include:


7. How to manage or delete cookies

In addition to using our cookie consent banner, you can control cookies at the browser level. Most browsers allow you to:

  • View the cookies stored on your device
  • Delete cookies individually or in bulk
  • Block cookies from specific websites
  • Block all third-party cookies
  • Browse in private or incognito mode to prevent cookies being stored

For guidance on managing cookies in your specific browser, visit aboutcookies.org or allaboutcookies.org.

Please note that restricting cookies may affect the functionality of our website. In particular, blocking strictly necessary cookies may prevent you from logging in, accessing member or resource content, or completing event ticket purchases.


8. Changes to this Cookie Policy

We may update this Cookie Policy from time to time to reflect changes in the cookies we use, the services we provide, or for legal and regulatory reasons. When we make significant changes, we will update the date at the top of this page.

We encourage you to review this page periodically to stay informed about how we use cookies.


9. Contact us

If you have any questions about our use of cookies, please contact us at:

ukactive Suite 1.03–1.05, Fox Court 14 Gray’s Inn Road London, WC1X 8HN

T: 020 8158 9700 E: info@ukactive.org.uk


For more information about how we collect, use and protect your personal data more broadly, please read our Privacy Policy.