Zoe is a member of STA’s Senior Management Team and has worked in the physical activity and sports development sector for more than 20 years. For the last 15 years, Zoe has worked for the STA, and in her current role works alongside the CEO to lead the charge in grassroots swimming in both the public and private sectors. Professionally, Zoe also has a wealth of knowledge and experience in marketing, currently holding a Level 6 CIM qualification in Professional and Digital Marketing. On a personal level, since studying Psychology, Health, and Exercise at university, she also has a passion for increasing activity and participation in aquatics, and in her spare time coaches artistic swimming to youngsters at her local club. Zoe is also a professional artistic swimmer and has competed at the highest levels all over the world.