Steve Scales is Chief Executive Officer at Gladstone Software, where he leads one of the UK leisure sector’s best known technology providers. With more than 20 years’ experience across public, private and supplier-side organisations, he brings a broad understanding of the opportunities and pressures facing operators today. Before joining Gladstone, Steve held a number of senior roles at ukactive, helping strengthen collaboration across the sector and supporting sustainable growth through periods of significant change. His combination of commercial, operational and sector insight makes him a strong advocate for innovation, partnership and practical solutions that help more people become active, more often.