{"id":20225,"date":"2024-03-11T09:05:13","date_gmt":"2024-03-11T09:05:13","guid":{"rendered":"https:\/\/ukactive.com\/news\/cross-sector-collaboration-sees-fitness-and-leisure-facilities-continue-safety-improvements-with-ask-for-angela-pilot\/"},"modified":"2024-03-11T09:05:13","modified_gmt":"2024-03-11T09:05:13","slug":"cross-sector-collaboration-sees-fitness-and-leisure-facilities-continue-safety-improvements-with-ask-for-angela-pilot","status":"publish","type":"post","link":"https:\/\/ukactive.com\/cy\/news\/cross-sector-collaboration-sees-fitness-and-leisure-facilities-continue-safety-improvements-with-ask-for-angela-pilot\/","title":{"rendered":"Cross-sector collaboration sees fitness and leisure facilities continue safety improvements with \u2018Ask for Angela\u2019 pilot"},"content":{"rendered":"<p>ukactive, This Girl Can, Safer Business Network, the Metropolitan Police Service and the Mayor of London have joined forces to launch a pilot of the \u2018Ask for Angela\u2019 campaign across 11 fitness and leisure centres in south west London.\u00a0<\/p>\n<p>Lampton Leisure and Anytime Fitness are leading the way by signing up some of their sites for an eight-week pilot of the nationally-recognised safety campaign, which has previously demonstrated success in the hospitality sector.\u00a0<\/p>\n<p>Originally designed for licensed venues, \u2018Ask for Angela\u2019 allows people who feel like they are in an unsafe situation to ask staff for help by discreetly using the code word \u201cAngela\u201d.\u00a0\u00a0\u00a0<\/p>\n<p>The \u2018Ask for Angela\u2019 campaign aims to help promote safety and wellbeing for anyone who feels vulnerable or who finds themself in an uncomfortable position, and the organisations behind it want to explore its use in other public settings, starting with the fitness and leisure sector.\u00a0<\/p>\n<p>The pilot builds on <a href=\"https:\/\/ukactive.com\/news\/this-girl-can-and-ukactive-join-forces-on-guidance-for-gyms-and-leisure-centres-to-support-safer-spaces-for-women\/\">recent work<\/a> from ukactive and This Girl Can as part of \u2018Safer Spaces to Move\u2019, a two-year funded project that aims to address sexual harassment and intimidation by supporting more fitness and leisure facilities to improve their services for women and girls.\u00a0\u00a0<\/p>\n<p>Launched on 26 February, the pilot will see an external evaluation agency capture the impact and learnings to help determine how well the campaign works in fitness and leisure facilities and whether it is suitable for adoption more widely within the sector.\u00a0<\/p>\n<p>Staff at each facility, including those on the front desk, gym floor and management, have been provided with a range of training tools to ensure they can best support users if they ask for \u2018Angela\u2019.\u00a0<\/p>\n<p>These tools include a dedicated training handbook and an animated training video that have been developed specifically for the sector, including advice and information on:\u00a0<\/p>\n<ul>\n<li data-leveltext=\"\uf0b7\" data-font=\"Symbol\" data-listid=\"12\" data-list-defn-props=\"{\"335552541\":1,\"335559685\":720,\"335559991\":360,\"469769226\":\"Symbol\",\"469769242\":[8226],\"469777803\":\"left\",\"469777804\":\"\uf0b7\",\"469777815\":\"hybridMultilevel\"}\" aria-setsize=\"-1\" data-aria-posinset=\"1\" data-aria-level=\"1\">What behaviour might constitute sexual harassment and intimidation in a gym setting and the wider context on the laws which surround this.\u00a0<\/li>\n<li data-leveltext=\"\uf0b7\" data-font=\"Symbol\" data-listid=\"12\" data-list-defn-props=\"{\"335552541\":1,\"335559685\":720,\"335559991\":360,\"469769226\":\"Symbol\",\"469769242\":[8226],\"469777803\":\"left\",\"469777804\":\"\uf0b7\",\"469777815\":\"hybridMultilevel\"}\" aria-setsize=\"-1\" data-aria-posinset=\"2\" data-aria-level=\"1\">How to respond when a customer \u2018Asks for Angela\u2019 and how to support and assist them to ensure they feel, and are, safe.\u00a0\u00a0<\/li>\n<li data-leveltext=\"\uf0b7\" data-font=\"Symbol\" data-listid=\"12\" data-list-defn-props=\"{\"335552541\":1,\"335559685\":720,\"335559991\":360,\"469769226\":\"Symbol\",\"469769242\":[8226],\"469777803\":\"left\",\"469777804\":\"\uf0b7\",\"469777815\":\"hybridMultilevel\"}\" aria-setsize=\"-1\" data-aria-posinset=\"3\" data-aria-level=\"1\">When, how and to whom incidences of sexual harassment or intimidation can occur within a gym or leisure setting, as well as when to escalate a matter to senior management.\u00a0\u00a0\u00a0<\/li>\n<li data-leveltext=\"\uf0b7\" data-font=\"Symbol\" data-listid=\"12\" data-list-defn-props=\"{\"335552541\":1,\"335559685\":720,\"335559991\":360,\"469769226\":\"Symbol\",\"469769242\":[8226],\"469777803\":\"left\",\"469777804\":\"\uf0b7\",\"469777815\":\"hybridMultilevel\"}\" aria-setsize=\"-1\" data-aria-posinset=\"4\" data-aria-level=\"1\">How to embed \u2018Ask for Angela\u2019 alongside existing policies.\u00a0\u00a0<\/li>\n<\/ul>\n<p>Each facility has been provided with an \u2018Ask for Angela\u2019 communications toolkit including physical and digital posters; assets for digital screens and equipment; social media posts; an email template for member communications; and an email signature for staff to help raise awareness of the campaign.\u00a0<\/p>\n<p><a href=\"https:\/\/engagingwomen.ukactive.com\/our-resources\/\">Research<\/a> from ukactive and This Girl Can found that four in 10 women surveyed (42%) had experienced some form of sexual harassment or intimidation in their fitness or leisure centre and more than two thirds (68%) never reported it either because they did not know who to report it to or they did not think it was serious enough.\u00a0<\/p>\n<p>The pilot aims to help ensure all members and visitors feel safe and supported so that if they experience any form of inappropriate behaviour, they feel confident and comfortable reporting it to staff discreetly.\u00a0\u00a0<\/p>\n<p><b>Harriett Jones, Interim Director of Sector Development and Head of Consumer Engagement at ukactive, said:\u00a0<\/b>\u00a0<\/p>\n<p>\u201cThe fitness and leisure sector is determined to play its part in creating a safer nation, where everyone feels confident and comfortable in our communities.\u00a0\u00a0\u00a0<\/p>\n<p>\u201cThe Ask for Angela pilot is another great example of the work underway through the Safer Spaces to Move Project to improve the fitness and leisure environment for all users so that everyone can enjoy the benefits of being physically active in safe and welcoming facilities.\u00a0\u00a0<\/p>\n<p>\u201cIt\u2019s also part of a wider drive to ensure our sector\u2019s workforce feels supported and equipped to manage any incidences of inappropriate behavior.\u00a0\u00a0<\/p>\n<p>\u201cWe look forward to working with our members, partners and consumers to understand how this campaign could help drive improvement and what lessons we can take from its application in the hospitality industry.\u201d\u00a0<\/p>\n<p><b>Head of Campaign Activation at This Girl Can, Claire Edwards, said:<\/b>\u00a0<\/p>\n<p>\u201cFor some, going to the gym can be an anxious experience. Wearing tight clothing, changing in front of others, entering often heavily male dominated spaces, as well worries about getting active and not being good enough are all too common \u2013 often for women and girls. Our research found that safety concerns restrict women\u2019s freedom and comfort in fitness and leisure centres and pose a significant barrier to them enjoying exercise. \u2018Ask for Angela\u2019 will reassure women and girls that they can, and should, seek help or report any situation that has left them feeling uncomfortable and that staff will be on hand to help. The campaign has a proven history in the hospitality sector and we\u2019re confident it will be beneficial to the health and fitness industry.\u201d\u00a0<\/p>\n<p><b>Gareth Lewis, Director of Operations at Anytime Fitness UK, said:\u00a0<\/b>\u00a0<\/p>\n<p>\u201cWe\u2019re looking forward to our clubs supporting the leisure sector\u2019s trial of \u2018Ask for Angela&#8217;\u2019. While gyms and leisure facilities are generally very safe places to be, the presence of \u2018Ask for Angela\u2019 provides an extra level of reassurance for visitors that if they were to experience any intimidation or harassment, the facility\u2019s staff are fully trained in how to handle this. We hope that the pilot is a huge success and further builds on the great work that ukactive and our wider sector are doing in breaking down barriers and helping people feel safer and less intimidated when they set foot in a gym or leisure facility.\u201d\u00a0<\/p>\n<p><b>Hannah Wadey, CEO, Safer Business Network said:\u00a0\u00a0<\/b>\u00a0<\/p>\n<p>\u201cWe are delighted to be one of the leading partner organisations in developing the \u2018Ask for Angela\u2019 campaign and training adapted for the fitness and leisure sector. Safer Business Network has been instrumental raising awareness of the \u2018Ask for Angela\u2019 campaign across the licensed trade, and it is fantastic to see other industry sectors now adopting the safety campaign.\u201d\u00a0<\/p>\n<p><b>Detective Superintendent Brittany Clarke, Lead Responsible Officer for Violence Against Women and Girls, Metropolitan Police, said:\u00a0<\/b>\u00a0<\/p>\n<p>\u201cGyms and leisure centres are generally safe places where you can keep fit and have fun.\u00a0 However, no one, regardless of gender, should be made to feel threatened or intimidated when working out.\u00a0\u00a0<\/p>\n<p>\u201cIt\u2019s clear that some people have found it difficult to report instances like this in the past so that\u2019s why we suggested bringing \u2018Ask for Angela\u2019 into this environment.\u00a0 We are delighted to be a part of this project and hope it will make a difference to customers.\u201d\u00a0<\/p>\n<p><b>Amy Lam\u00e9, Night Czar for Mayor of London, said:\u00a0<\/b>\u00a0<\/p>\n<p>\u201cThe Mayor and I are determined to make London the safest and most welcoming city in the world. We want women, girls and everyone out in London to be safe and to feel safe \u2013 whatever time of day and night and whatever they are doing in the capital.\u00a0<\/p>\n<p>\u201c\u2019Ask for Angela\u2019 is well established across the hospitality sector in London as a vital way of supporting anyone feeling vulnerable or targeted to get quick and discreet help when they need it. I\u2019m thrilled our Women\u2019s Night Safety Charter is supporting this work to get the scheme piloted in the capital\u2019s gym and leisure sector and staff are receiving dedicated training to ensure they\u2019re ready to give the appropriate support to those in need.\u201d\u00a0<\/p>\n","protected":false},"excerpt":{"rendered":"<p>ukactive, This Girl Can, Safer Business Network, the Metropolitan Police Service and the Mayor of London have joined forces to launch a pilot of the \u2018Ask for Angela\u2019 campaign across 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